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Podiatry Legends Podcast


Are you a Podiatrist looking for business, professional and personal inspiration? Do you sometimes feel your workday is stuck on repeat? The Podiatry Legends Podcast is going to change the way you see, feel and think about the podiatry profession.

This podcast is the place where Podiatrists, from all parts of the world, will share their expert tips, and sometimes unusual stories and careers paths, with the goal of exposing you to all the vast opportunities that currently exist within our profession. 

Apr 25, 2024

Do you want to learn how to copy and paste your competitor's website and email copy into Chat GPT and use AI prompts to create even more compelling communications and sales copy? You need to do this if you want to avoid sounding like everyone else in your industry. 

Scroll to the bottom of this page, and you will find a link to the exact prompts shared by my guest and professional Copywriter, Joe Cunningham, aka Copywriter Joe. 

Joe Cunningham has helped brands like Huel, Traffic & Conversion Summit, and Stacked Marketer connect with their audiences and get conversions.

If you want to connect with Joe, you can email him at joe@copywriterjoe.com or visit his website, www.copywriterjoe.com 

Show Notes

0:00 Introduction

1:01 What is a copywriter?

1:41 The difference between copywriting and content writing.

4:58 Creating a good content strategy.

6:07 Smart copy on your website homepage is a selling moment.

10:20 Direct Response copy

13:31 The price of what you’re selling has a big influence on your copy as well.

18:30 The copywriting process/steps

19:44  Using Google Reviews, testimonials and success stories

24:47 Headlines and designing ad copy.

25:19 How is AI affecting what you do as a copywriter?

31:14 What are the best practices to follow if you're doing your own copy?

34:34 Making your website stand out.

37:10 Layout: your writing for skimmers and deep readers.

39:19 How to use your competitor's copy to improve your own and stand out.

39:54 AI Hack – (information and prompts in show notes on https://www.podiatrylegends.com/

41:29 Choosing a copywriter – the vetting process.

43:34 How you become a copywriter – the qualifications

47:34 Joe's contact details

The next 2-Day LIVE Podiatry Business Reboot: https://www.tysonfranklin.com/events/2DayPodiatryReboot2024

Do you require some assistance getting your podiatry business in shape?

If you do, feel free to email me at tf@tysonfranklin.com and visit my podiatry coaching page - https://www.tysonfranklin.com/Coaching

FACEBOOK GROUP Podiatry Business Owners Club - https://www.facebook.com/groups/podiatrybusinessownersclub

MY BOOK is available on AMAZON

It's No Secret...There's Money in Podiatry - https://amzn.to/3JhO9cz

Joe's Prompts

https://www.podiatrylegends.com/blog/